Aberdeen Football Club will be working in partnership with Social Asking, a leading digital fan engagement platform, to provide supporters with an online platform to voice their opinions and engage in meaningful discussions around issues which are important to both the club and supporters.

Social Asking’s innovative approach will empower Aberdeen fans to actively participate in shaping the club’s journey off the pitch. Through this platform, supporters will have a direct channel to express their thoughts, contributing to a more inclusive fan focused approach on topics such as the Matchday experience at Pittodrie and many other topics.

“We are excited to join forces with Social Asking to bring fans together and share views on how they support the club. We have surveyed our supporters using traditional methods over the past few years and Social Asking will enable us to create an online forum for fans where they can see each other’s responses and interact.” says Scott Gormal, AFC’s Head of Marketing.

“This partnership is part of a wider review of how we can build a better fan experience at Pittodrie and gathering supporter’s opinions and thoughts on how we can improve is critical to that.”

Jon Parker, CEO at Social Asking, shares his enthusiasm, stating, “At Social Asking, we believe in the power of fan engagement. Together with Aberdeen FC, we look forward to providing a space where every fan’s voice is not just heard but valued.”

Supporters should keep an eye out for the Social Asking platform going live later this month.